 InvertirOnLine.com
went online this week, Billed as the first Internet trading site that
operates in the entire American continent, it hopes to take on established
competitors such as Patagon.com At the launch celebration in the Buenos
Aires Stock Exchange, CEO Facundo Garretón and Board of Advisors Executive
Director Martin Redrado spoke about he sites advantages.
¨ We have taken the best trading sites in the world as examples ¨said
Redrado. Users can receive real-time pricing and also consult with
personal account executives in realtime, said Garretón .
InvertirOnLine.com clients can purchase and sell stocks in the major
markets in North and South America by using one single account, as
well as receive financial news and statistics on those markets. The
sites so-called flat-fee pricing system actually includes three different
rates: $ 7,90 for trades below $ 4,000, $ 15,90 for trades between
$ 4,000 and $ 6,100 and $ 24,90 for trades above $ 6,100.
To offer the highest degree of security, all transactions are protected
with 128- bits encryption, the most complex form commercially available.
After receiving an initial investment of $ 1 million, the site is
now searching for another $ 10 million in funding. The company is
planning an intensive, three-month advertising campaign with part
of the funding. Both Garretón and Redrado were keen on pushing the
company s proletariat ideals, claiming that their goal is to democratize
financial services in Latin America. ¨ There is a need for a lot of
education that we are going to give¨, said Garretón about his company
s plan to open up investment access to all economic classes. ¨ I am
convinced that the investment in human capital is the principal difference
between Argentina and our competitors¨, said Redrado on the decision
to headquarter the site in Argentina.
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Trading
goes Online
